What’s Going Wrong?

A few simple issues may be negatively inpacting your site:

• Not getting enough traffic?

• Not showing up on Google?

• Visitors aren’t spending time on your site?

• People aren’t buying?

Maybe Your Website Has Some of These Issues:

• Poor copywriting… so it’s not easy to read or understand what you offer and why it’s a good option for the buyer

• Bad headlines that don’t grab the reader’s attention… so they aren’t excited about what you offer or how you can help

• Vague or confusing sales pages… where again…the reader is confused, not crystal clear on what you’re selling

• Jumbled navigation menus… so people don’t understand how to find what they need

• Links that aren’t working… so the customer can’t get where they want to go on your site and they give up in frustration

• Failing to tell people exactly where to click and what to do next…

• Not including your basic business info in easy-to-find areas… such as where you’re located, email, address, & phone number

• …and more issues like this can cause a reader to leave your site quickly and choose another business over yours (gasp!)… not because that business is better but because their site makes it easier to get a hold of the services they’re seeking

 Do You Wish  it Could All Be 

Smooth Sailing???

When Your Site Isn’t Working For You~

Business owners usually spend lots of money on their websites and oftentimes the graphics are lovely, and the site looks stunning but they're still not getting the results they expect or want. They might notice that not many people are coming to their website, or maybe people aren't spending enough time on it, or worse yet - customers aren't buying what they're selling. They’re often frustrated and confused not knowing what to do next.

When I Help My Clients by Doing a Website Content Audit & Consultation… 

I personally explore their websites looking to see if they meet some fundamental requirements such as:

• Do they show up in search results?

• Do people know what their company is all about when they visit their website?

• Are visitors clear on the products and services they offer?

• Are they different from other companies in the same field?

• Will they want to buy something after reading about what they offer?

• & so forth…

…to help them discover what may be at the root of the issue… why they aren’t getting more inquiries or making more sales.

Even when a website owner doesn’t know why their website isn't working, they do know that it's important for their business to succeed! In today's world, 8 out of 10 Americans supposedly shop online, so companies miss out on a lot of revenue if they don’t have a site… or if they don’t have one that’s functioning smoothly and that’s easy for customers to use.

Statistics state that:

• Businesses lose 50% of sales with a poorly made website

• 75% of people leave a site if it doesn’t load quickly or if it’s not clear what the business is offering

  & how to get in touch.

• 96% of consumers have encountered sites not designed for mobile, causing them to seek other sites.

  & 48% of customers say that if a site doesn’t work well (or isn’t designed well) for mobile, they see that the company doesn’t care about their business (Sonary).

• 50% of consumers believe website design is critical to a business’s brand (Sonary).

  But!…

• A well-designed site can have up to a 200% higher visit-to-order conversion rate than a poorly designed site. And visit-to-lead conversion rates can be more than 400% higher on sites with a superior user experience according to numerous studies (one source being Forrester).

Typical Questions Clients Ask Before Getting

aWebsite Review... 

when they’re confused about what’s going wrong:

• "I write all the content myself because I know our products best… but we still aren’t getting many sales. What am I doing wrong?”

• "We use Google Adwords to bring in thousands of visitors each week, but they don't seem to be buying anything. Why is that happening?"

• "We used to get lots of people visiting our website and making sales, but then we changed the way it looks. Now not as many people are buying stuff. What can you do?"

• "No one seems to be able to find us in searches and we're not getting enough sales. What's the problem?"

• "Our competition always shows up high in searches, but their website looks so bad. Why are they doing better than us?"

• "I hired an SEO guy to add keywords, but it still doesn't work. Can you help us fix it?"

• “We tried paying for a Google keyword campaign and got lots of hits on our site, but the sales were very low. It’s really discouraging after spending good money on advertising.”

So what can confused business owners do? …

To make sure your website is effective & making an impact…

Getting a Website Content Audit  

& Consultation May Be Exactly  

What You Need

Website Content Auditing & Consultation Services